New Year’s Day Attack in New Orleans: How to Help

New Year’s celebrations on Bourbon Street were met with tragedy this year, but the New Orleans community, including WKKF grantees, has quickly mobilized to support those impacted by the devastating attack. This response reflects the city’s deep care and compassion—a community that has faced countless disasters and crises and continues to show up for one another, even as the weight of these challenges grows heavier.

In the wake of the attack that claimed 14 lives and left dozens injured, organizations like the Greater New Orleans Foundation, a WKKF grantee, swiftly established support funds, and residents lined up to donate blood. These efforts demonstrate the unwavering commitment of New Orleanians to care for their neighbors, even amidst profound grief.

The W.K. Kellogg Foundation joins in mourning this tragic loss of life and extends heartfelt condolences to the families and communities affected. We remain steadfast in our commitment to working alongside our New Orleans partners to address both the immediate and long-term needs arising from this tragedy.

How to Help

• Donations: Two funds have been established to provide direct support to victims and their families.
  • New Year’s Day Tragedy Fund | Greater New Orleans Foundation: The fund  provides assistance to families impacted by the tragedy.
  • United Way for New Orleans Relief Fund | United Way of Southeast Louisiana: Donations support medical expenses, funeral costs and trauma counseling, among other needs.
• Blood Donations: Local health officials have organized blood drives to meet the urgent need for blood for the injured. Residents have already demonstrated tremendous support, and additional donors are highly encouraged to help. For information on donating blood and finding donation sites, visit The Blood Center.